十月 8, 2020

法国国家橄榄球协会选择tesa scribos标记其产品

每个NRL衍生产品都将配备一个交互式安全标签，以确保其真实性，并使球迷能够获得有关产品的信息。此外，它还直接链接到联赛新闻和忠诚度计划。这些信息可以根据特殊事件轻松更新，如拳击日、决赛阶段、比赛或票务等。

互动式tesa scribos^®标签开始发挥作用!

每个NRL衍生产品都将配备一个互动安全标签，以确保其真实性，并使球迷能够获得产品的相关信息。此外，它还直接链接到联赛新闻和忠诚度计划。这些信息可以根据特殊事件（如拳击日、决赛阶段、比赛或票务）轻松更新。

这不仅仅是一个标签产品，每个官方授权的NRL产品都将成为进入国家橄榄球联盟各种锦标赛的真正门户，如TOP14、PRO D2、IN EXTENSO SUPER SEVENS或其会员计划 "MyRugby"。

NRL的数字传播将通过与每个标签相关的互动链接（Facebook、Instagram、NRL官方网站、MyRugby...）得到加强。获得许可的制造商和经销商也能够利用这些可能性，添加自己的链接，进行个性化促销操作。

tesa scribos^®解决方案是由体育营销机构 SPORTFIVE 精心策划的市场咨询后选择的，由该公司集团的许可专家 Christophe Rousseau 领导。

Name	Purpose	Lifetime	Type	Provider
CookieConsent	Cookie that stores the user's decision about the cookie banner.	1 year	HTML	Website owner
fe_typo_user	Cookie required by the Typo3 web content system. The cookie is stored during the session. It is needed to save certain website settings during the website visit (session).	session	HTTP	Website owner

Name	Purpose	Lifetime	Type	Provider
_gcl_au	Used by Google AdSense to experiment with advertisement efficiency.	3 months	HTML	Google
AMP_TOKEN	Contains a token that can be used to retrieve a Client ID from AMP Client ID service. Other possible values indicate opt-out, request in progress or an error retrieving a Client ID from AMP Client ID service.	1 year	HTML	Google
_dc_gtm_--property-id--	Used by DoubleClick (Google Tag Manager) to help identify the visitors by either age, gender or interests.	2 years	HTML	Google
_ga	Used to distinguish users.	2 years	HTML	Google
_gat	Used to throttle request rate.	1 day	HTML	Google
_gid	Used to distinguish users.	1 day	HTML	Google
_ga_--container-id--	Persists session state.	2 years	HTML	Google
_gac_--property-id--	Contains campaign related information for the user. If you have linked your Google Analytics and Google Ads accounts, Google Ads website conversion tags will read this cookie unless you opt-out.	3 months	HTML	Google

Name	Purpose	Lifetime	Type	Provider
__cf_bm	The cookie used assigns an ID to the site visitor and collects statistical data on the site visits of the site visitor. This serves to individualize the advertising displayed to the user.	30 minutes	Security	Hubspot
__hssc	This cookie stores the domain, the number of visitors and the time when the visits started. It thus determines whether the number of sessions needs to be increased.	31 minutes	Analytics	Hubspot
__hssrc	This cookie measures whether the visitor has restarted his browser and thus determines whether there is a new website visit.	31 minutes	Configuration	Hubspot
__hstc	This cookie stores the domain, the user token, the time of the first, last and current visit, as well as the number of sessions on the page.	6 months	Analytics	Hubspot
hubspotutk	This cookie is used by HubSpot to track or trace visitors to the website.	6 months	Analytics	Hubspot
__gcl_au	This cookie is used by Google AdSense to increase the efficiency of advertising.	3 months	Marketing	Google Ads
test_cookie	This cookie is set to determine whether the website visitor's browser supports cookies.	15 minutes	Configuration	Doubleclick
AnalyticsSyncHistory	The cookie used assigns an ID to the site visitor and collects statistical data on the site visits of the site visitor. This serves to individualize the advertising displayed to the user.	30 days	Marketing	LinkedIn
UserMatchHistory	The cookie used assigns an ID to the site visitor and collects statistical data on the site visits of the site visitor. This serves to individualize the advertising displayed to the user.	30 days	Marketing	LinkedIn
bcookie		24 months	Marketing	LinkedIn
bscookie	The cookie used assigns an ID to the site visitor and collects statistical data about the site visitor's website visits. This serves to individualize the advertising displayed to the user.	24 months	missing translation: type.Marketing	LinkedIn
lang	Stores the language version of a website selected by the user	session	Configuration	LinkedIn
li_gc	This cookie is used to store the consent of guests to the use of non-mandatory cookies.	24 months	Cookie-Banner	LinkedIn
lidc	This cookie assigns an ID to the site visitor. Under this ID, data on visitor behavior is collected on several websites in order to display individual advertising to the site visitor.	24 hours	Marketing	LinkedIn

互动式tesa scribos®标签开始发挥作用!

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互动式tesa scribos^®标签开始发挥作用!