Epson and the KURZ SCRIBOS brand collaborate on advanced brand protection solution
Counterfeiting, gray market activities, and limited supply chain transparency remain key challenges for global brands.
In the printer consumables market, counterfeit ink bottles are often designed to closely resemble genuine products, making them difficult to distinguish for customers. These counterfeit products may contain hazardous substances such as heavy metals or low-grade chemicals, which can damage printers, compromise print quality, and even void product warranties. To address these risks and gain better visibility across its distribution channels, Epson has partnered with the KURZ SCRIBOS brand to implement an integrated brand protection solution across Southeast Asia.
Epson is a global technology company known for its innovative printing, imaging, and precision equipment solutions, serving customers across a wide range of industries.
Tailored, end-to-end solution
The KURZ SCRIBOS brand provides a customized, end-to-end solution, from concept and implementation to ongoing support.
The solution combines anti-counterfeiting, product authentication, customer engagement, and supply chain transparency in one system. Products can be verified instantly via smartphone, without the need for an app, ensuring a simple and seamless user experience.
At the same time, Epson can connect directly with customers through digital interactions, including promotional features and scalable loyalty programs.
Technologies and platform
The solution uses patented KURZ SCRIBOS technologies, including ValiGate® and TRUSTSEAL®, combining physical and digital security features to create a robust barrier against counterfeiting.
ValiGate® enables secure, app-free authentication via copy-resistant QR codes, while TRUSTSEAL® adds distinctive visual security elements that are difficult to replicate.
The solution is connected to the SCRIBOS 360 platform, which includes modules for authentication and customer interaction. Products are verified in real time, while authenticated scans trigger branded digital interfaces with promotional buttons, loyalty programs, and campaign content.
The ScanFIRST app supports the collection of supply chain data, helping Epson increase transparency and identify irregularities across its distribution network.
Strengthening protection and engagement
With KURZ SCRIBOS solutions, Epson strengthens product protection and enhances visibility across its distribution channels, uses authentication data to identify risks and take targeted action.
At the same time, it enables direct customer interaction at the moment of product verification.
Contact Epson
www.epson.com.sg/contact
Contact KURZ SCRIBOS
E-mail: hello@kurz-scribos.com
About Epson
Epson is a technology innovation and engineering company whose philosophy of efficient, compact, and precise innovation enriches lives and helps create a better world. The company uses technology and engineering ability to implement real-world solutions in precision innovation, industrial & robotics, office & home printing, and visual & lifestyles.
Led by the Japan-based Seiko Epson Corporation, the worldwide Epson Group generates annual sales of more than JPY 1.3 trillion.
corporate.epson/en/
About Epson Singapore
Since 1982, Epson has developed a strong presence across major markets in Southeast Asia and South Asia. Led by the regional headquarters Epson Singapore, Epson’s business in Southeast Asia spans an extensive network of 11 countries with a comprehensive infrastructure of close to 350 service outlets, 7 manufacturing facilities and 6 key Epson solution centres.
Visit: https://www.epson.com.sg/ for more information.