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Anti-Counterfeiting Solutions for the Apparel & Luxury Goods Industry 

The challenge: Counterfeit products are a prevalent issue in the clothing and luxury goods market, often appearing shortly after a product's launch. It can be challenging for customers to identify these counterfeits. But how can you safeguard your products and ensure end-to-end tracking? How can you create a distinctive unboxing experience in today's consumer landscape?

A sleek white handbag with a gold chain strap, exemplifying high-end fashion and luxury goods. Highlights the role of SCRIBOS solutions in protecting premium items from counterfeiting and enabling brand authentication in the luxury sector.

Our solutions

At our company, we understand the significance of safeguarding your high-end evening gowns, signature sneakers, and luxury watches from counterfeiting and the potential loss of value. Additionally, we specialize in creating unforgettable customer experiences by seamlessly integrating your individual marking solution with our state-of-the-art digital platform, SCRIBOS 360.

A light blue shoe box labeled “The Brand Shoes,” featuring size 6.5 and “Brand Premium Wear High Quality Sneakers” text. A QR code with an embedded ValiGate® security pattern is printed on the box. This integrated security feature ensures authenticity, protects against counterfeiting, and supports eco-friendly packaging design.

Printed Security

Our innovative printed security solutions provide an easy-to-implement and sustainable anti-counterfeiting feature that adds value to your products and brand. With our advanced brand protection technology, you can assure your end consumers that they have purchased a high-quality product, while deterring counterfeiters.

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A luxury wristwatch presented in an elegant box, accompanied by a Certificate of Authenticity card. The card includes a holographic PrioSpot® security label with colorful characters (4C6R) for counterfeit protection. The text on the card emphasizes the importance of keeping it as proof of authenticity and invites users to register the product at Brandwatch.io. The PrioSpot® label demonstrates a combination of overt and covert features, providing the highest level of security and seamless user authentication to protect brand integrity.

Security Label on Cardkit

We offer the KURZ SCRIBOS Certificate of Authenticity to safeguard exceptional luxury items. This unique marking solution provides each product with its own identity, ensuring its authenticity. The forgery-proof marking can also be utilised as a CryptoAnchor for blockchain applications or other customer loyalty programs, enhancing customer trust and satisfaction.

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A close-up of a security tag attached to a premium black leather handbag. The tag features a QR code for scanning, an ID code (Lo79ZXaR5), and a holographic authentication element displaying colorful characters (4C6R) under the PrioSpot® branding. The security label combines overt and covert features to ensure maximum counterfeit protection, offering user-friendly verification and unmatched design customization. Designed to safeguard brand integrity, PrioSpot® boasts a flawless 20-year record of no successful imitation attempts.

Security Label on Hangtag

Our KURZ SCRIBOS anti-counterfeiting labels not only provide robust security but also boast an appealing aesthetic. These labels can be seamlessly combined with sustainable materials and integrated into customer loyalty programs, giving your products an added value while protecting them from any illegal activity. 

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Digital Platform

All KURZ SCRIBOS brand protection solutions seamlessly integrate with our innovative SCRIBOS 360 digital platform.

A laptop showcasing the SCRIBOS 360 Order Overview module, which includes quota status, order tracking, and account details for product label management. Complemented by mobile screens displaying quota percentages, product authentication for headphones, and consumer engagement features like social media and lottery integration, emphasizing seamless B2B and consumer interaction.
  • SCRIBOS 360 Authentication
    This module empowers customers worldwide to differentiate between genuine products and counterfeits. Customers are guided through a guided or fully automated authentication process. A comparison with the SCRIBOS 360 database confirms product authenticity, and suspicious items can be reported promptly through artificial intelligence-powered detection.
  • SCRIBOS 360 Interaction
    This module enables the implementation and management of bonus programs, competitions, and other digital interaction options to engage and retain customers. By integrating this module, you enhance customer loyalty and confidence while bolstering brand protection.
  • SCRIBOS 360 B2B Ordering
    This module ensures transparency across your supply chain. Suppliers can directly order product markings from KURZ SCRIBOS, allowing for unique serialisation and traceability to the original production location.

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Your benefits at a glance

Safeguard the authenticity of your products with secure product identities

Uncover and combat grey market activities

Create unparalleled customer experiences to build trust in your brand

Leverage digital channels to enhance your brand activities

Gather crucial data on customer behavior, product usage, and marketing effectiveness

Trust KURZ SCRIBOS as your worldwide brand protection partner

Related blog post

The dangers of counterfeit sneakers and what brands can do about it

Explore the world of counterfeit sneakers and discover how security features play a crucial role in combating fraud and protecting consumers. Learn about the latest trends, risks, and consequences associated with counterfeit sneaker production and how brands are implementing innovative measures to authenticate their products.
 

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